Marian Calabro’s company CorporateHistory.net recently turned a page when its name and backlist were acquired by Heidi Tyline King, a talented writer and project manager who was involved with several of the company’s key projects. Prospective clients are encouraged to contact Heidi for future projects. On an independent basis, Marian continues to consult on corporate history publications and campaigns, and to develop “as told to” memoirs and autobiographies for business achievers.
Under Marian Calabro’s leadership from 2004 to 2022, CorporateHistory.net developed an award-winning array of books and campaigns for clients such as Annin Flagmakers, BAYADA Home Health Care, The Clorox Company, Dominion Energy, the Emerson Foundation, Farmers Insurance, and many others. For the record, here’s a brief history of those 18 years.
Launch
Marian Calabro launches CorporateHistory.net. She gravitated to the field after writing the histories of Phoenix Insurance (2001) and Public Service Enterprise Group (2003) as a subcontractor, and freelancing independently for their anniversary campaigns.
LLC Formed
CorporateHistory.net is registered as a New Jersey-based LLC on January 3 by owners Marian Calabro and Bernard Libster.
A.W. Hastings & Co.
This elegant book reflects the architectural quality and Yankee heritage that characterized Hastings from 1846 onward. (In 2019 Hastings was acquired by Marvin®.)
The Pep Boys
Manny, Moe, Jack, and Marian ride this book all the way to The History Channel! MarCom Creative Platinum Award winner.
Christine Reynolds Joins Team
Freelance art director and production manager Christine Reynolds begins an affiliation with CorporateHistory.net, ultimately designing 16 award-winning books and publications for clients.
Advance Auto Parts
Stories, timelines, Q&As: we develop a wealth of 75th anniversary materials that Advance deploys across all media channels.
Melwood
“Creating a book that covers 40 years for four audiences is no easy task, but you did it and you made it an endeavor of excitement.”—Earl Copus, co-author and CEO Emeritus. Apex Award of Excellence winner.
Moretrench
For an engineering company’s 80th anniversary, we archive and preserve thousands of documents at its NJ headquarters.
Plattsburgh Airbase Redevelopment Corporation (PARC)
This contemporary case study of a military base closure and redevelopment wins an Apex Award of Excellence. A companion YouTube video garners more than 15,000 views.
Clinton County (NY) ARC
We chronicle the 55-year history of a pioneering agency that helps people with disabilities and their families. Apex Award of Excellence winner.
Northwest Community Hospital
This 50th anniversary book boosts branding and fundraising for a Chicago-area hospital.
Dempsey Uniform & Linen Supply
“Finally all the facts, dates, and stories are together in one place. We love our book!”—Kristin Dempsey, Vice President. Apex Grand Award winner.
Dominion Energy
“A wonderful historical reference, very thorough and effective in telling the company’s story.”—IABC Gold Quill Awards
Fred L. Emerson Foundation
Renown for 80 years of “quiet philanthropy,” the Emerson Foundation celebrates with a book and community event. “Future generations will use this book as a historical compass.”—Foundation president
Jackson Walker Law Firm
Highlighted by video clips of partners commenting on landmark cases, this 125-year web timeline captures the firm’s unique culture. Apex Award of Excellence winner.
Sandvik USA
We develop the first-ever history of the U.S. operations of a global leader in materials technology.
Towers Watson
The corporate family tree is the focus of this history of a leading global professional services firm, later to become Willis Towers Watson. Apex Award of Excellence winner.
Annin Flagmakers
From the Civil War to 9/11, Annin’s flagmaking expertise shines in this long-awaited history of a sixth-generation family company. Apex Award of Excellence winner.
The Clorox Company
Clorox’s centennial campaign features our history book in English and Spanish language versions, plus a heritage timeline.
NACHA—The Electronic Payments Association
From videos to conference materials, we conceptualize and co-develop a 40th anniversary campaign for “the people who brought you Direct Deposit.”
State Compensation Insurance Fund
Lights, camera, history! Our interactive centennial website showcases the growth of a dynamic California business insurer.
Superior Linen Service
This 60-year overview brims with quick-read stories of teamwork, technology, and trust. Apex Grand Award winner.
Upsher-Smith
Our heritage and branding piece supports a pharmaceutical company’s new product launch.
Updated Website
A mobile-friendly site showcases the talents of our longtime web developer cdeVision.com.
BAYADA Home Health Care
BAYADA’s hallmark compassion, excellence, and reliability guides the creation of a gorgeous 40-year business history that wins the hearts of readers and earns a Graphic Design USA Award.
Oakshire/DOLE® Mushrooms
We unfold the story of how an upstart newcomer grew into a food industry leader. Hermes Platinum Award winner.
Salem Five Bank
Mission: to update an existing book with a decade’s worth of major events. Outcome: “Your skills proved ideal for an initiative that involved a delicate balance of facts and nuance.”
American Club
In this 100-year history of Shipowners Claims Bureau, an insurer of oceangoing ships, “every page crackles with fresh aspects of marine and social history”—All About Shipping. Hermes Award Gold Winner.
Bel Fuse
We pack 70 years of history into a booklet that traces the evolution of a global electronics leader. Hermes Gold Award winner.
Grey Advertising
“Your expert consulting on Grey’s centennial project allowed us to start when we didn’t know where to begin.”—Grey Centennial Creative Team
Salem Five Bank
Return engagement: a brochure to mark the history and acquisition of Georgetown Bank.
American Water
“The book is perfect! It is truly a story of our people, our 130-plus-year history, and the purpose we all share.”—Susan Story, President and CEO. Graphic Design USA Award Winner.
Farmers Insurance
An e-book celebrates 90 years of extraordinary accomplishments by the people of Farmers Insurance. Muse Gold Award winner.
The Libman Company
We go behind the scenes of this fourth-generation, made-in-the-USA manufacturer to reveal how it “brings the world a better way to clean.” Hermes Gold Award winner.
Salem Five Bank
Second return engagement, commemorating the history and acquisition of Sage Bank.
Veterinary Foundation
We conduct 30 hours of oral history interviews and develop a core narrative with timeline for the upcoming anniversary of an international animal science foundation.
Magazine Profile
New Jersey-based Autumn Years magazine praises CorporateHistory.net for giving “life to history’s facts and figures by making them memorable and relatable, and, most important, retold for generations.”
The Pep Boys
Now part of the Icahn Automotive Group, Pep Boys taps us to consult on its 100th anniversary campaign, drawing on research from our earlier history book.
AEGIS
The first book-length history of North America’s largest insurer of energy companies wins a Graphic Design USA Award.
BAYADA Home Health Care
Return engagement: we update our 2015 book with the latest chapter of momentous events from 2016 to 2021.
Alumna Profile
In an online profile of Marian Calabro, Rutgers University writer Robert Lerose calls CorporateHistory.net’s books “as vivid and compelling as page-turning titles found in bookstores.”
Sale
CorporateHistory.net’s name and assets are acquired by Heidi Tyline King, who wrote the company’s Dominion Energy book and materials for the Advance Auto and Jackson Walker projects. Bernard Libster fully retires and Marian Calabro continues to write and edit independently.